Advanced multi-site development
The new Elders Real Estate site is built for the individual agencies as much as it is for the business overall with 284 agency sites.
THE CHALLENGE
As one of the most iconic brands in Australia, Elders Real Estate needed to reinvigorate their brand and differentiate their presence in the highly competitive real estate space to grow beyond its traditional market of rural properties.
Atomix was engaged to assist Elders Real Estate in positioning the brand as the seller of choice, and transform their online presence from buying to selling in order to become the go-to real estate website in Australia.
OUR APPROACH
IMPACT
The new Elders Real Estate website combines the four business areas of Elders Real Estate; rural, residential, commercial and property management, into one holistic brand experience.
With a focus on providing localised and relevant property insights, the website reflects Elders Real Estate’s commitment to providing exceptional customer service, and helps to position Elders as an industry leader and trusted property partner.
Elders Real Estate are continuing to work with us to support their new website with ongoing updates and improved functionality. We look forward to continuing our long-term partnership with one of Australia’s most respected brands.